Sports Marketing and Entertainment Management

BusinessWire Today, Procter & Gamble, Worldwide Olympic Partner, unveils the newest athlete and mom partnership during the Rio 2016 Olympic Games. Laurie Hernandez, U.S. Olympic gymnastics gold and silver medalist, is named the Crest® and Orgullosa ambassador. Laurie’s mom, Wanda Hernandez, also joins the ‘Thank You Mom’ family to share her journey and highlight the…

Laurie Hernandez takes home the Silver medal for her performance on the balance beam! 

Good luck to Laurie Hernandez who will compete in the Balanace Beam finals tonight at the Rio Games! Don’t miss it on NBC!

Team USA  The United States women’s field hockey team advanced to the Olympic quarterfinals after defeating Japan 6-1. Melissa Gonzalez scored on a penalty corner 21 seconds into the match to set the tone on a rainy Wednesday evening. Katie Bam scored the first of her three goals four minutes later. Katie Reinprecht scored late…